Business Bourbon & Cigars Podcast
Is your business ready for a successful exit? If it isn’t, what are the critical steps to prepare your business for a profitable sale? Today’s guest is Marty Fahncke, a marketing and M&A pro with over 30 years of experience turning small businesses into giants. Known for his billion-dollar strategies and knack for making complex deals look easy, Marty’s here to share his wisdom.
Join Scott and Marty as they explore:
Is your business ready for a successful exit? If it isn’t, what are the critical steps to prepare your business for a profitable sale? Today’s guest is Marty Fahncke, a marketing and M&A pro with over 30 years of experience turning small businesses into giants. Known for his billion-dollar strategies and knack for making complex deals look easy, Marty’s here to share his wisdom.
Join Scott and Marty as they explore:
- Marty’s journey from selling a sporting goods startup to becoming a mergers and acquisitions (M&A) expert.
- How culture differences in mergers can be an asset rather than a hindrance.
- Why business value depends on profit, not revenue, and how to calculate it.
- The benefits of preparing for an exit three years in advance.
- The dangers of being too integral to your business’s operations.
- How the “Five Ds and a B” can force an unexpected business exit.
- Real-life case studies of roll-ups and their transformative power.
- Why intellectual property only has value if it’s generating revenue.
- Strategies for doubling revenue through acquisitions versus traditional growth.
Chapters for this episode: (02:45) Marty’s Journey into M&A (08:43) The Role of Culture in Successful Mergers (14:21) Why Your Involvement Reduces Business Value (22:39) Timing Your Exit (31:28) Acquisitions for Small Businesses (36:41) Growing Revenue Without Selling More (45:10) Succession Planning
Thanks to Marty Fahncke for being on Business, Bourbon & Cigars. Connect with Marty on LinkedIn: / martyfahncke
Learn more about Marty and Westbound Road: https://www.westboundroad.com/ BUSINESS, BOURBON & CIGARS Be sure to subscribe so you don’t miss any episodes.
Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.
Thanks to Marty Fahncke for being on Business, Bourbon & Cigars. Connect with Marty on LinkedIn: / martyfahncke
Learn more about Marty and Westbound Road: https://www.westboundroad.com/ BUSINESS, BOURBON & CIGARS Be sure to subscribe so you don’t miss any episodes.
- Apple Podcasts: https://apple.co/3SN2fHn
- Spotify: https://spoti.fi/49EwtTo
- YouTube: / @meplusultranetwork
Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.
